SCOTT Sports Launches New Travel Platform
With the launch of Scott Travel, Scott is offering exclusive sports travel combined with real brand experience.
Brand new travel platform Scott Travel kicks off with trips for cyclists, with more for trail runners and winter sports enthusiasts soon to be added.
Three different categories can be chosen under the Scott Travel offer: Trail, Explore and Performance. From results-driven performance training camps to adrenaline-fuelled trail adventures to exploring new places on a tour, all trips are specially curated by Scott’s community of athletes, guides and insiders. Whether on the trails, road or gravel, the aim is to push limits.
By combining exclusive sports trips with real brand experiences, Scott is creating opportunities for customers to get involved with things they might have seen in storytelling projects such as Trail E-Xplorer, Chasing Trail and Freedom to Explore.
Diverse experiences will be offered in a small selection of the existing Scott Travel destinations that read like a bucket list for cyclists: Guided MTB tours chase the trails of the legendary Cape Epic in South Africa; shuttled trips in the Italian Aosta Valley and around Mont Blanc; individual Bike & Surf Camps in the North of Portugal.
One of the most notable supporters, bike legend Thomas Frischknecht, team manager of Olympic champion Nino Schurter’s Scott-SRAM MTB racing team, will give mountain bikers an insight into the Engadin’s hidden trails in Switzerland during a three-day trip in early September.
“It’s about offering the local touch of the destinations and enjoying great times alongside like-minded people,” explains Reto Aeschbacher, CMO of Scott.
“In the near future, we want to expand the Scott Travel offer, both in terms of destinations and disciplines”, Aeschbacher adds. “For decades, many destinations and test centres around the world have been working with Scott – this is an excellent network to further expand what we will be able to offer.”
Each Scott Travel package includes the opportunity to test or rent Scott bikes and equipment.
